BBA is a professional degree which is designed to produce graduates in general management positions in the vast arena of the business sector. The courses offered by the program focus on general management theory and concepts and their practical applications. So the program is a very rigorous one and is expected to prepare and empower students in pursuing a successful career in business management.

The specific objectives of the program are:

• To promote the intellectual growth of the students admitted in the program.
• To develop competence necessary for effective management of business, government and service organizations in a dynamic environment.
• To develop the skill of research necessary to deal with various economic, social, moral & political aspects.
• To provide an environment for corporate connections at both national and international levels.